New Scientist’s “Five tech failures for 2008.”
New Scientist’s technology blog has listed “five web organizations that [they] think are going to come unstuck, one way or another, during 2008.”
Ignoring, of course, the intentional ambiguity of “one way or another,” ensuring astrological prescience, they’ve made a few bold claims. Even Google made the list.
“Google’s latest venture into renewable energy research is a clear misstep. The company has no knowledge, experience or culture of energy research, and even its famous ephemeral Googleness that transforms everything it touches into gold will not be enough to give the company any leverage in this area. Google hasn’t bet the farm on this project, but that won’t stop it getting a bloody nose.”
Link.
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